SPACE takes the visitors to the future to look back at the now from 50 years on. The audience is guided through the open air museum of the present.

What is going on?

After a warm welcome and a brief introduction we  take your associates – fully equipped with headphones- on a 30 min. audio tour through the public space. They are guided through the ‘perfectly copied open air installation of the year 2012 where historically correctly costumed associates demonstrate how people lived in those days.’ Just like we look back into the prehistory at the Archeon, in The Cloud we flash back at the today’s habits and interactions. Through the headphones your staff hears the voice of The Cloud describing and explaining the world of 2012.

The audio tour combines pre-recorded sound material (the sound of The Cloud guiding through the museum) with live interventions like street interviews. The audio tour is an intense, cinematic experience that captures the audience into the play. They will view the world with different eyes after the performance.

The performance ends with the melon ceremony, the familiar and bonding farewell ceremony from the future.

Thematics

The Cloud playfully reflects on the now, on the reality in which we all live. By looking at the present from a different perspective, we makeshift our point of view, enabling out-of-the-box solutions for dilemma’s on our minds.

The Cloud gazes at the world we live in from a distance and from this remote perspective the audience wonder at the affectionate though painful clumsiness and inefficiency of our endeavour. Your associates will experience the familiar surroundings, the common traits and the interrelations differently then before. Spectators of The Cloud learn to see and understand the notion of time, space and the community in which they live and work. The Cloud helps break through rusted patterns without becoming too confronting. It creates place for new creative ideas, flexibility and innovation.

Because The Cloud combines the perception of day-to-day life with time travel, it does not break away from reality. It can easily be drawn to the corporate culture and goals of your company.

Playlist/b>

NS try-out Festival, at the Amsterdam WTC station
Culturele Zondag Utrecht, at station Utrecht Centraal – Hoog Chaterijne
Sziget Festival Budapest
Vilans – dag (Vilans is a knowedge centre for long term care)
Nederlandse Huisartsen Genootschap Congres 2012 (Association of Dutch Family Doctors)